The Motley Fool
Head of Marketing, Motley Fool Asset Management
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Job Description
Who are we?
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Motley Fool Asset Management (MFAM) brings The Motley Fool's decades of investing expertise to professionally managed ETFs, helping investors put our long-term, high-conviction investing philosophy to work without having to manage individual stocks themselves. As a growing business within The Motley Fool, we combine the entrepreneurial spirit of a scaling asset manager with the strength of a trusted financial brand.
We're passionate about thoughtful investing, continuous improvement, and delivering an exceptional experience for our clients- and we're looking for people who are excited to help shape what's next.
What would you do in this role?
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We are seeking an experienced Head of Marketing to lead the marketing function for our growing ETF asset management firm. This is a senior role for a marketer equally comfortable setting strategy and executing hands-on. You will own the marketing program end-to-end, driving brand awareness, advisor and retail investor engagement, and AUM growth across our ETF suite, working closely with the President and Director of Operations, distribution, portfolio management, and legal and compliance.
Key Responsibilities
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Strategy & Planning
- Develop and evolve the firm's marketing strategy across retail investor and professional advisor/RIA audiences, translating business goals into actionable plans with clear timelines and KPIs
- Build and maintain a firm-wide marketing calendar covering campaigns, email sends, collateral deadlines, advisor calls, and compliance review windows — proactively briefing distribution teams ahead of investor communications
- Identify and launch marketing partnerships with distribution partners, content platforms, and listing exchanges
Multi-Channel Execution
* Own a comprehensive multi-channel program spanning email, digital advertising, social media, webinars, events, pit...
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