Rescale
Finance Director
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Job Description
Finance Director — Strategic Finance Leader for Multiple 8–9 Figure Businesses | $3,000/month USDWe Don't Need a Reporter. We Need a Finance Leader Who Helps Us Decide Where to Bet Next.Most finance people tell you what already happened. You'll tell us what to do next — and own the financial strategy across multiple brands and a SaaS company.
About Rescale Media We're not just another e-commerce company. We're a brand incubator on a mission to build enduring, value-driven brands that bring meaningful products into families' lives — products rooted in tradition and timeless values that resist fleeting modern trends.
Our portfolio includes health and beauty brands, plus EcomProfits — our financial intelligence and fractional CFO platform supporting e-commerce founders worldwide.
We've scaled past $2M+/month with a global team, and we're targeting multi 9-figures. The next 12–24 months will be defined by capital allocation, margin expansion, and disciplined scaling decisions — and that's exactly where this role lives.
Check our Careers page to learn more
Our Core ValuesGENIUSES & OWNERS We partner with builders who think like founders. Not finance people waiting for instructions — operators who see a margin problem, build the model, and walk into the CEO's office with a recommendation.
* ITERATIONS > HOURS We don't measure success by time at your desk. We measure it by how fast you can pressure-test a hypothesis, refine the forecast, and turn data into a better decision. Build it. Stress-test it. Improve it. Repeat.
TRUTH OVER EGO
We prioritize honesty and clarity, even when it's uncomfortable. If a brand is unprofitable, you say it. If a campaign is bleeding cash, you flag it. If leadership is wrong, you push back with data. No politics. No spin. Just truth.
The Role This is not a traditional finance reporting role. This is a builder role for someone who wants to operate as a Fractional CFO across an entire portfolio of businesses.
You will
- Sit at the right hand of the CEO as a strategic thought partner
- Own financial strategy across multiple brands and EcomProfits
- Drive decisions on capital allocation, scaling, pricing, and profitability
- Manage and develop the Finance Manager (your direct report)
- Build the financial backbone that allows us to scale to multi 9-figures without losing control of the numbers
If you've been the smartest finance person in every room and you're tired of presenting reports to leaders who don't act on them — this is your seat.
What You'll OwnStrategic Finance & FP&A
- Own financial strategy across all business units (multiple DTC brands + SaaS)
- Build and maintain advanced financial models — actuals reporting, forecasting, scenario planning, cash flow projections
- Translate complex financial data into clear, actionable decisions for the CEO and leadership
- Prepare investor-ready materials and supporting analysis as needed
Unit Economics & Performance
- Analyze CAC, LTV, contribution margin, operating margin, and blended ROAS across brands
- Deliver weekly and monthly performance insights that drive real decisions
- Identify margin leaks, inefficient spend, and cost optimization opportunities before they become problems
Capital & Cash Flow
- Manage cash flow planning across multiple entities
- Drive capital allocation decisions — where to invest, where to cut, where to scale
- Implement financial reporting structures that give leadership a real-time view of the business
Leadership & Operations
- Manage and develop the Finance Manager — ensuring strong execution of accounting operations and reporting
- Support pricing, margin, and operational efficiency initiatives across departments
- Partner with department leads to align financial reality with operational decisions
Requirements
What We're Looking For* 5–10+ years in finance with proven leadership experience * Strong e-commerce / DTC experience — non-negotiable. You understand how this industry actually makes money. * Deep expertise in financial modeling and forecasting — not just maintaining models, but building them from scratch * Strong grasp of unit economics and the growth levers that move the business * Direct experience working with founders or operators — not just middle management * Advanced Excel / Google Sheets skills — modeling, scenario analysis, automation * Operator mindset — you don't just analyze, you make calls * Sharp communicator — you can take a 50-line P&L and make a CEO understand the one thing that matters in 30 seconds
Bonus Points* Experience operating in a Fractional CFO capacity * Experience managing multiple entities, brands, or business units * SaaS finance experience alongside DTC * Experience managing and developing junior finance talent * Comfort with EcomProfits or similar e-commerce financial intelligence tools * Resonance with our mission to build mission-led, traditional, value-driven brands
This Role Is NOT For:* People who want to be told what to do * Reporters who track the past but can't predict the future * Finance people who hide behind spreadsheets instead of making recommendations * Anyone who needs ego massaging or office politics * People uncomfortable with founder-level directness or pushing back when leadership is wrong * Anyone looking for a clock-in, clock-out role * People who don't resonate with our mission of building traditional, value-driven brands
If you read those bullets and felt defensive, this isn't the role for you. Move on. If you read them and thought *"finally, a place that gets it"* — keep reading.
Benefits
Compensation & BenefitsBase Salary: $3,000 USD/month (full-time)
Plus
- Long-term profit and/or equity incentives for the right person
- Fully remote
- European team orientation
- Direct line to the CEO — your work moves the business
- Front-row seat to scaling multiple 8–9 figure brands plus a SaaS platform
Our Hiring Process We don't do gut-feel hiring. We do standards and data.
- Application — Submit through the form below
- Screening / Task Test — A short, role-specific exercise to see how you actually think
- Founder Interview — Direct conversation with the CHRO
- Paid Trial Project — Real work, real compensation, real signal
P.S.
The best finance leaders aren't reporting on the past — they're shaping the future. If you've ever sat in a leadership meeting and thought *"I could be running the financial strategy here"* — this is your seat.
P.P.S.
We're not the biggest, but we're building something that matters. If a mission to build traditional, value-driven brands resonates with you — you've found your team.
Keep looking
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